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beauty

Boldify Hairline Powder, Root Touch Up, Ash Brown

I use this

It hides my gray roots and buys me about a month between colors.

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My Boldify Hairline Powder in Ash Brown, closed
My own photo. No stock images, no manufacturer renders.
My hand holding my closed Boldify Hairline Powder
In my hand.
My Boldify Hairline Powder open in my hand, with the puff underneath
Open, with its puff.
A swatch of Boldify Ash Brown on the back of my hand
The Ash Brown shade on my hand.
My hand holding the Boldify puff next to the open powder
The puff I use to press it on.
How long I've used it
More than two years. I've bought it several times
What I use it for
Hiding the line of gray at my roots
What it does for me
About one more month between hair color appointments
How it stays
It stays on my hair: no marks on my pillow or forehead
How my hair feels
Still soft and easy to style, never stiff
Mine
Ash Brown, 4 g

Angie's honest notes

I really love this Boldify product. I'm one of those people who quickly notices that little band of gray at the roots, and instead of coloring my hair every month, this powder lets me go about one more month between colors. I just apply it right over the grays, it hides them very well, and my roots look much more even. I've been using it for more than two years and have bought it several times.

It stays put. One of the things I like most is that once I apply it where I want, it stays on my hair. It doesn't stain my sheets when I sleep, it doesn't leave marks on my forehead, and I don't feel it falling off during the day.

My hair still feels soft. My hair stays soft and easy to manage. It doesn't feel stiff, hard or crunchy, and that is very important to me, because I don't like my hair to feel rigid from a product.

Easy to apply. I find it very practical because I can press it exactly on the areas where I have grays and control how much I use. For me it has been a really comfortable fix for those days when my roots start to show but I'm not ready to color again.

Good to know. Mine is Ash Brown, 4 g. It's a temporary powder, so it covers the grays until your next wash; it doesn't replace hair color. Amazon has many shades, so choose the one closest to your hair.

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Updated: October 3, 2026 · Photo: my own version. It may vary on Amazon.

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